Category Archives: Maserati

Concept Cars


concept cars Lamborghini Marzal and Maserati Boomerang
Maserati Boomerang (Norev) and Lamborghini Marzal (Matchbox)

Concept cars are made to showcase new styling or technology and to gauge the public’s reaction. Concept cars never go into production directly. In modern times all would have to undergo many changes before the design is finalized for the sake of practicality, safety, cost etc…

Die-cast companies have included many such cars in their ranges hoping the exciting designs will entice their target market to part with their pocket money.

The Lamborghini Marzal was produced for the Geneva Motor Show of 1967. It was designed by Bertone to provide Lamborghini with a true four seater, the design was a one-off but many of the ideas were later used in the Lamborghini Espada.

Lamborghini Marzal 1967 (Photo:  Buch-t)

The Marzal design probably found wider recognition as a die-cast model, with both Matchbox and Dinky making scale models, albeit in other colours such as dark red, despite the original show car being painted silver.The Matchbox Lamborghini Marzal was one of the first cars created for the new Superfast wheels introduced at the end of 1969.

Another concept car popular with die-cast manufacturers is the Mercedes C111; Norev, Corgi, Matchbox and Hot Wheels all produced models.

Concept Cars Mercedes C111 Lamborghini Marzal and Maserati Boomerang
Mercedes C111 (Corgi)

The C111 had the gull wing doors, a feature of Mercedes sports cars going back to the classic 300SL of the fifties. In the sixties and seventies, Mercedes was experimenting with different types of engine: Wankel rotary engines, diesel engines and turbochargers and they would use the C111 platform as a testbed.

concept cars top trumps
Top Trumps: Concept Cars

Nowadays a lot of research is being made into greener technologies, autonomous vehicles and suchlike. One car that looks interesting is the Toyota FV2 (video clip). The FV2 doesn’t have a steering wheel. Instead, the car is operated by the driver shifting his or her body to move the vehicle forwards, backwards, left or right. It mirrors or responds instantly. It also uses intelligent transport system technology to connect the driver with a variety of local safety information. I hope some company will put it out as a die-cast model.






Maserati is one of my favourite Car Makes, unfortunately they are not served as well by diecast manufacturers as Lamborghini, Ferrari or Porsche. I have thirteen models in my collection (compared to 76 Porsches and 54 Lamborghinis).

Maserati x 13
Maserati x 13

The Maserati tagline is “Luxury, sports and style cast in exclusive cars“. As a teen my dream supercar was a Maserati Bora, it was fast, but not as fast as a Lamborghini Countach or a Ferrari 512BB, but I preferred its more restrained style. The Bora was a mid-engined two-seat sports car powered by a V8 engine and produced from 1971 to 1978, it had a top speed of 171 miles per hour (275 km/h). The closest I got was a Matchbox model.

Maserati Bora
Maserati Bora (Matchbox)

I bought some Chinese models that were based on the Bora and its smaller engined cousin the Maserati Merak, these are not great quality models (the blue Bora is plastic not diecast) but I love the shape.

Maserati Bora and Merak
Matchbox Maserati Bora with Chinese model of a Bora and two smaller Chinese made Meraks

The Bora was derived from a concept car designed by Giorgetto Giugiaro, the Maserati Boomerang. I found a Norev version of the Boomerang at Dry Bridge Market in Tbilisi.

Maserati Boomerang
Maserati Boomerang (Norev)

I tend to focus on Matchbox sized cars, but I did splash out on a 1:24 scale Maserati Gran Turismo by Bburago, this is the largest model in my collection. I also have a Kinsmart model of the Gran Turismo in 1:38 Scale.

Maserati Gran Turismo and Indy
Maserati Gran Turismo (Kinsmart and Bburago), Maserati Indy (DeAgostini)

In my 1968 Ladybird Book of Motor Cars the fastest car was a Maserati Mistral (155 mph), Hot Wheels made a Mistral but it was only on sale in 1969, I haven’t found the Hot Wheels model but I have found three Soviet made models in 1:43 scale.

Ladybird Book with Aston and Maserati
Ladybird Book of Motor cars (1968) with Aston Martin and Maserati

It would be nice to find some models of other sixties and seventies Maseratis like the Khamsin, Kyalami and Ghibli.